Thesis
Misinformation correction across social media platforms
Washington State University
Master of Arts (MA), Washington State University
05/2020
DOI:
https://doi.org/10.7273/000000084
Handle:
https://hdl.handle.net/2376/119548
Abstract
Social media has become a major platform of spreading misinformation and reinforcing
misperception. Scholars and practitioners have devoted effort to correcting misleading content on
social media. In line with these efforts, this study attempted to determine how to use social media
effectively to combat misinformation. This study examined the effects of using multiple social
media platforms in correcting childhood vaccination misinformation compared to using a single
social media platform. A randomized between-subjects experimental design was used to test the
hypotheses. Three hundred participants were recruited from Amazon’s Mechanical Turk. The
results found that compared to correction on one single social media platform, multiple-platform
correction indirectly resulted in lower perceived dangers of childhood vaccination, greater
support for vaccination, and greater intention to vaccinate children. This study has implications
for misinformation correction, social media studies, and indirect media effects.
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Details
- Title
- Misinformation correction across social media platforms
- Creators
- Wenqing Zhao
- Contributors
- MINA PARK (Degree Supervisor) - Washington State University, Strategic Communication, Department ofSTACEY JOLENE HUST (Committee Member) - Washington State University, Program in CommunicationJESSICA KAY FITTS WILLOUGHBY (Committee Member) - Washington State University, Strategic Communication, Department ofJAY DANIEL HMIELOWSKI (Committee Member)
- Awarding Institution
- Washington State University
- Academic Unit
- Edward R. Murrow College of Communication
- Theses and Dissertations
- Master of Arts (MA), Washington State University
- Publisher
- Washington State University
- Format
- pdf
- Number of pages
- 82
- Identifiers
- 99900591263801842
- Language
- English
- Resource Type
- Thesis