Thesis
Multiple masculinities?: a content analysis of men in the print media
Washington State University
Master of Arts (MA), Washington State University
2007
Handle:
https://hdl.handle.net/2376/102567
Abstract
Although gender scholars such as Connell (1995) assert that multiple masculinities are a part of American culture very little research has been conducted to empirically validate this contention. This study, through the employment of content analysis, examines advertisements in seven popular men's magazines to determine whether or not multiple masculinities are visibly present. The analyses uncover seven dimensions of masculinity which vary in their levels of compliance to hegemonic molds. Other findings lend further support to the claim that men, much like their female counterparts, are also commoditized and objectified by the media.
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Details
- Title
- Multiple masculinities?
- Creators
- Kristin A. Cutler
- Contributors
- Nella VanDyke (Degree Supervisor)
- Awarding Institution
- Washington State University
- Academic Unit
- Sociology, Department of
- Theses and Dissertations
- Master of Arts (MA), Washington State University
- Publisher
- Washington State University; Pullman, Wash. :
- Identifiers
- 99900525022201842
- Language
- English
- Resource Type
- Thesis