Thesis
Perceptions of an emerging technology: Residential battery storage
Washington State University
Master of Arts (MA), Washington State University
05/2021
DOI:
https://doi.org/10.7273/000004255
Handle:
https://hdl.handle.net/2376/124986
Abstract
Electric utilities in the United States are now incorporating significant amounts of renewable resources into the energy grid in response to decreasing technology costs and customer concerns about climate change. Renewable energy sources are variable and therefore less reliable and predictable than conventional means of energy production such as coal and natural gas. One method for increasing the reliability of renewable energy is to incorporate residential battery storage. Little is known, however, about the factors associated with customer interest in battery storage. The purpose of this study is to better understand household perceptions that motivate residential battery storage adoption. To accomplish this, I rely on California household survey data collected in the Fall of 2019. I find that customer perceptions that battery storage has financial and environmental benefits, and consumer trust in battery storage companies and distrust in electric utility companies are positively associated with household interest in battery storage. The results suggest that increasing trust in utility companies and educating customer about the potential environmental benefits of battery storage may be important for further motivating household interest in residential battery storage.
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Details
- Title
- Perceptions of an emerging technology
- Creators
- Thomas Familia
- Contributors
- Christine Horne (Advisor) - Washington State University, Sociology, Department of
- Awarding Institution
- Washington State University
- Academic Unit
- Sociology, Department of
- Theses and Dissertations
- Master of Arts (MA), Washington State University
- Publisher
- Washington State University
- Identifiers
- 99900896417101842
- Language
- English
- Resource Type
- Thesis