Journal article
Relationships of media use and political disaffection to political efficacy and voting behavior
Journal of broadcasting & electronic media, Vol.42(1), pp.34-49
1998
Abstract
A random telephone survey (N=582) of Washington state voters conducted in November 1994 examines relationships among mass media use, specific aspects of political disaffection, political efficacy and participation. Results suggest that negativism toward media campaign coverage reduces media use and that cynicism toward the political system reduces political efficacy. Negativism and media use also are negatively related to cynicism. Contrary to concerns expressed by some scholars and journalists concerning the negative impact of superficial media coverage on political participation, however, mass media use positively predicts voting behavior. In addition, negativism toward campaign tactics appears unrelated to political participation.
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Details
- Title
- Relationships of media use and political disaffection to political efficacy and voting behavior
- Creators
- Bruce E. Pinkleton - Washington State University, Edward R. Murrow College of CommunicationErica Weintraub Austin - Washington State University, Strategic Communication, Department ofKristine K. J. Fortman - Washington State University
- Publication Details
- Journal of broadcasting & electronic media, Vol.42(1), pp.34-49
- Academic Unit
- Strategic Communication, Department of
- Publisher
- Taylor & Francis Group
- Identifiers
- 99901131440301842
- Language
- English
- Resource Type
- Journal article