Journal article
The Relation between Media Content Evaluations and Political Disaffection
Mass communication & society, Vol.2(3-4), pp.105-122
07/01/1999
Abstract
Telephone survey data from a probability sample of 592 WA voters during the month prior to the 1996 presidential election were used to assess their levels of involvement, confidence in the media's representations of reality, & political disaffection. Perceptions of oversimplification were associated with increased negativism, but also with increased involvement. Results suggest that perceptions of oversimplification in the news contribute less to public disaffection than do perceptions of unrepresentativeness. It is concluded that some skepticism of the news should be considered healthy rather than worrisome. 3 Tables, 66 References. Adapted from the source document.
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Details
- Title
- The Relation between Media Content Evaluations and Political Disaffection
- Creators
- Erica Austin - Washington State University, Strategic Communication, Department ofBruce Pinkleton - Washington State University, Edward R. Murrow College of Communication
- Publication Details
- Mass communication & society, Vol.2(3-4), pp.105-122
- Academic Unit
- Strategic Communication, Department of
- Identifiers
- 99901131440801842
- Language
- English
- Resource Type
- Journal article