B. Susie Craig

Digital technology is omnipresent. Spurred by the pandemic, Americans will continue to spend substantial time at home – learning about and solving health concerns, using applications, online learning, along with digital devices to improve health literacy. More Americans expect to be lifelong learners at internet speed and internet scale. Effective internet/broadband education requires content generation, alongside structural coordination of digital platforms. To meet these trends, health literacy programming must develop systematic approaches and digital communications networks pushing research/evidence-based information to Americans. This presentation highlights best practices, broadband/social media strategies, and evaluation of the Food Safety in a Minute Program. Explore, learn about, and analyze podcasting, video voiceovers, integrative marketing using social media, and evaluation of internet outreach. This presentation is based on lessons learned from Food Safety in a Minute (161 episodes) and Food Safety and Covid-19 podcasts/videos (36) in English and Spanish/SNAP-Ed.